Category Archives: Travel Journalism

Travel videographers will need to take note of a ruling made last week by the UK’s Advertising Standards Authority (ASA) that a set of videos must be taken off YouTube because they are not “obviously identifiable as marketing communications”. The … Continue reading

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It was only a few years ago (2011) that we began to detect the emergence of a new trend in travel media – small teams of bloggers getting together and offering travel and tourism organisations a media campaign package. Some … Continue reading

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World Travel Market published this video a couple of weeks ago. I should have posted it here earlier, but I only just thought of it, Duh! This was the panel session, entitled Is it possible to effectively measure travel blogger … Continue reading

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If you are planning to organise a group fam trip for bloggers, as opposed to traditional travel journalists, (or for that matter a ‘mixed’ group) here are 10 planning tips to consider. Firstly some background. There are a number of … Continue reading

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When we all have the power of a TV studio or OB truck in our pocket, it seems odd that hardly anyone is yet making use of it. Last autumn, Jon Keefe, CEO at KMP Digitata explained to delegates at … Continue reading

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